Tag Archives: fishing trends

yellow hammer lure

Yellow Hammer Lure Review

As we entered the Birmingham Alabama boat show, we were greeted by a huge, really cool fish tank displayed by Yellow Hammer lures.  A large, relatively slender tank full of bass fish was set up with rows of chairs on either side.  At certain times throughout the boat show they would show their famous lure and let everyone see how it worked.  They removed the hooks(so they didn’t actually hurt or catch the fish) and cast the lure into the tank where you could see the lure and the fish in action through the glass walls.

Yellow Hammer Fish Tank
Tank by Yellow Hammer Lures

The fish were definitely interested in the lures.  Every cast resulted in a strike.  Now, I was born on a Sunday, but it wasn’t last Sunday.  I’m sure the fish  were very hungry and would go after almost anything…but, that doesn’t really matter.  The demonstration gave you an excellent idea of how the lure moved in the water and how fish would attack it (especially when hungry).   Their slogan, ‘the best rig in town’ really seems true.  To be honest, the demonstration also showed me how accurately some people (read: not me) can cast.

Yellow Hammer CEOAfter the demonstration, we spoke with the Yellow Hammer representative, who also happens to be the Yellow Hammer C.E.O. (and, I suspect, the Yellow Hammer marketing director, chief financial officer, I.T. guy, …).  But, you don’t need a large company to make a good lure.   And the Yellow Hammer 5-wire is a very well-made lure.

With a shad-like lure in the middle and five wires arranged in a spoke-like configuration moving backwards from the center bait, it simulates a school of bait fish.  At the end of each wire is a spinner and a swivel where you can attach your preferred swim-bait.  Furthermore, it’s made in Alabama and no-one knows fish better than the South.

We were so impressed that my son bought one right there for my birthday.  Neither of us could wait to rig it up and catch some bass.

Yellow Hammer Lure

Even though it was January, the following day was warmer than usual and even a bad day bass fishing is better than a good day at work!  We loaded up the kayaks, put on warm clothes and hit the local creek.  Unfortunately the local creek hit back and we lost the lure before getting much of a chance to test it out.

After several casts, and a few bites, we snagged a rock and broke the line.  While this is a sad ending to an otherwise awesome day, I am still impressed with the Yellow Hammer 5-wire lure.  It is immediately obvious that it’s construction is top-notch.  Just make sure you have a strong line!

So, if you’re looking for a bass-catching lure that’s well-made and decently priced, check out the Yellow Hammer lures website at: http://www.theyellowhammerrig.com/, email:  BigBass@TheYellowHammerRig.com.   Or, you can give Todd (205) 527-7980 or Kyle (208) 368-7596 a call.

Yellow Hammer Sign


Check out our follow up review:  The lucky replacement – Yellow Hammer Rig!



Fly Fishing Rod

Freshwater down, Fly fishing up!

According to the Outdoor Recreation Participation Topline Report 2013, Freshwater fishing  decreased by 1% last year (2012-2013).  A three year average decline of 1.5%.  Saltwater fishing has also declined by an average of 0.8% over the past three years.

Where are these fisherman going?

On the upside, the magical sport of fly fishing has increased 2.6% on average over the past three year! That’s 500,000 more people fly fishing since 2010. This is a refreshing trend especially since reporting back in 2009 showed concerns about the sport.   Maybe the fisherman started spreading the word about their secret fishing hole!

Or, maybe the newest trend of kayaking, called stand up paddling (SUP), mixed with the old tradition of fly fishing is the key to increasing the sport.  Stand up paddling and fly fishing?  No joke!  They’re doing it in Montana.  Check it out:   Stand up paddling and fly fishing.


Fly Fishing
Fly Fishing


Stand up paddle board
Stand up paddle board

Try it out!

Tell us about your adventures in fishing!